Case Study: Palmer Group

How Palmer Group Stands Out And Impresses Their Clients By Using Video Interviews

About Palmer Group

Palmer Group is Des Moines, Iowa’s premier employment firm. They were founded to become the best firm in Iowa, a mission which continues to today. They have over 65 professionals in their office and provide more than 300 client companies with a broad range of employment services that include recruiting, professional temporary staffing, high level contracting, and outplacement services.

Goals for Video Interviewing

The Palmer Group wanted to avoid bad in-person interviews, improve their candidate screening efficiency, and more effectively market their candidates to clients.

Q&A with Division Manager, Lori Gelhaar

Q:

What inspired you to look into video interviewing?

A:

We wanted to be unique in the industry.

Q:

What were you looking for in a video interviewing platform?

A:

This was our first time looking into video interviews and a big priority for us was for the platform to be user friendly. We ended up choosing Spark Hire because it seemed easy, convenient, and cost effective.

Q:

What was your team’s recruiting process prior to using Spark Hire?

A:

Before implementing video interviewing, our multi-step process involved phone and face-to-face interviews with our team and our clients.

Q:

How does video interviewing fit into your recruiting process?

A:

We customize the video interviews based on our clients’ needs. When we have candidates to present to clients, we share their completed video interviews. This helps our clients better screen the candidates and make decisions about who they are interested in. We also use it to create introduction interviews for our staff and candidates that have difficult schedules or live out of town.

Q:

What was your aha moment -- the moment you knew you loved Spark Hire?

A:

We fell in love with Spark Hire as soon as we saw the reaction from our clients. Our clients thought it was very unique and loved the idea of using the software for pre-screening.

Q:

Why should other staffing and recruiting firms look into video interviewing?

A:

Spark Hire is unique, customizable, and user-friendly.

Q:

What is your favorite aspect of video interviewing?

A:

Its ability to be personal yet convenient for the candidate.

Q:

What are some things you love about Spark Hire?

A:

The quality of the product and the customer service of the Spark Hire team is second to none.

Q:

What are three words that describe your experience working with Spark Hire?

A:

Easy, convenient, and cost-effective.

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