The way in which most staffing firms measure their success is by looking at the number of candidate placements they make. Ultimately, a staffing firm’s revenue will grow as their number of placements increases.
Below are examples of how utilizing video interviewing technology will help your staffing firm improve its recruiting strategies to drive more revenue:
Expand Your Candidate Pool
It’s crucial that staffing professionals have an ongoing talent pool from which they can pull candidates from for any given position that opens up at a client’s company. With video interviews, you can build a digital library of talent to achieve this. If a candidate didn’t work out for one client, you will have their video interview on file to potentially fill another client’s position.
Being able to look at previous job candidates’ video interviews can speed up the time it takes staffing pros to find and place great talent. You’ll be spending less time trying to dig up notes on a particular candidate and more time placing them at an organization.
Enhance Collaboration with Clients
Having candidates complete one-way video interviews or participate in a recorded live interview, allows you to share the recordings with your clients to review. This will greatly enhance collaboration which will lead to your clients having the chance to make better hiring decisions. Your clients will be able to see candidates the way you see them so you can gain more insight on their needs and expectations.
After reviewing candidates’ recorded interviews, your clients can outline exactly what they like and don’t like about them which will help you provide top-notch talent and further set yourself apart from competitors.
Coach Candidates to Be Better
With video interviews you will also have the ability to walk job candidates through their initial interview. Specifically, the one-way enables candidates to record their answers to a series of pre-determined questions, in an allotted amount of time, making coaching easy. You’ll be able to help your candidates put their best foot forward by reviewing their answers, pointing out what needs improvement and having them re-record, if necessary. Coaching will lead to better candidates, which means more placements and revenue.
By working with candidates in this way to ensure they’re properly showcasing their personality and skills to clients, you can position your staffing firm as one that highly values its candidates and will do anything possible to place them at great organizations. These candidates may then recommend others to work with your company. More candidates working with your company means having a better chance of finding the best potential hires for your clients.
Using video interviews at your staffing firm will help you to consistently deliver great candidates for you clients to hire. This will increase their trust and their desire to continue working with your staffing firm.